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NOW A CALL CENTER FOR ASTROLOGY IN BHOPAL



Now a call centre for astrology in Bhopal 

The Business Standard
October 13, 2003 

Basic telecom company Touchtel has launched a unique call
centre in Madhya Pradesh. Contrary to the trend, the
employees of this call centre are oldies, with little
expertise in English and only hands-on experience in
computers. 

While normal call centres do not entertain a call for
more than three minutes, the employees of this call
centre attend to a customer, at times, for more than an
hour. 

The employees reply to subscribers' calls by reading
their horoscope with the help of an astro-software. 

They analyse the callers' present on the basis of their
vinshotari dasha, mahadasha or shani dasha (planetary
positions). 

The call centre operates in two shifts between 9 am and 9
pm and the employees are paid between Rs 3,500 and Rs
8,500 on the basis of their knowledge in the field of
astrology. 

Says Ram Naresh Trivedi, an employee who is a Shastri and
a B Ed from Sampurnanad Sanskrit Vishwavidhyalaya in
Varanasi, ''We even suggest about gems and stones. But we
have to be quick.'' 

''During a six-hour shift, we receive about 25 calls. We
attend to each call and try to satisfy the caller's
queries mostly about success in business or profession or
the status of marriage. Interestingly, a large number of
callers are women,'' Trivedi adds. 

The company allots a fixed number to its subscribers and
a different number to BSNL subscribers. The facility is
limited to Madhya Pradesh and Chhattisgarh. 

Refusing to divulge financial details, Rohit, owner of
the call centre, said: ''I have invested more than Rs 1
lakh and have a revenue sharing partnership with the
telecommunication company. The business is going on
well.'' 

''It is not doing great business, but is adding more
value to our services,'' said Rohtash Mal, chief telecom
officer of Touchtel. 

Says KK Sharma, a former employee of Barkatullah
University, ''At 62, I find the job quite interesting. He
has masters degree in Hindi and Sanskrit, a B Ed and
diploma in Library Science and Jyotishacharya from
Maharishi Vedic Vishvavidyalaya. 

Acharya BL Tripathi, the head of the call centre, solves
caller's problems with the help of a panchang (Indian
calendar). 

http://www.business-standard.com/today/story.asp?Menu=23&story=24951

Jai Maharaj
Jyotishi, Vedic Astrologer
Varanasi born and raised
Creator of newsgroups alt.jyotish, alt.language.hindi, alt.religion.hindu
http://www.mantra.com/jyotish
http://www.mantra.com/jai
Om Shanti

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