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"David Kaye" <[EMAIL PROTECTED]> wrote in message news:[EMAIL PROTECTED] > [EMAIL PROTECTED] ([EMAIL PROTECTED]) wrote: > > > Some cheap-ass talk radio stations don't use bumper music because it > > is too expensive. [KDWN in Las Vegas for example.] What are the costs > > related to playing music from the other side, i.e. radio station > > instead of artist? > > The pricing is a significant part of a station's budget. Add ASCAP, > BMI, and SESAC's royalties together and this can often be the > second-biggest cost in running a station after staff costs. That seems a bit exaggerated. Music licence fees seldom exceed a range of 2.8% to 3% of staiton gross billings. Things that would probably be more at all but the biggest stations: utilities, rent, agency commissions, sales expenses other than commisssions, ratings services, insurance (including liability or self-insurance limits), promotion, advertising, etc. > > > If I'm not mistaken, a song doesn't count as as requiring a license > unless more than 1 minute is played of it. When I worked in > talkradio, theme music was something like 50 or 55 seconds to make > sure that there was no way it would slip above the minute mark. Wrong. Talk staitons usually have a licence that covers incidental use of music, both in commercials and in bumpers or even in interviews. The length of the sample is not relevant. > > I do know that when I used to fill out the BMI forms as a DJ, there > was a spot to check if the song was used as a theme. However, I think > that was done to better calculate how typical the use of a song was > when calculating royalties for the total number of stations in the > country. These forms are done as a dump of computer music scheduling logs now for music stations, and I have never seen a talk station itemize (although I guess they should). They just have the limited license.
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