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Re: Instituting rush charge for ad agency




"Scott T. Jensen" <[EMAIL PROTECTED]> wrote in message
news:[EMAIL PROTECTED]
>
> "Jeremy Brett" <[EMAIL PROTECTED]> wrote:
> > Any advice would be greatly appreciated.
>
> Different regions have different fee standards.  What I suggest is that
you
> have a friend go around to all your competitors and get their rate cards.
> On these cards, there should be their rush rate.  Then see what might be a
> reasonable and competitive rush rate for your region.

Interesting. Price based compaction? I really don't think it is necessary in
this case, regardless of the argument one might make in regards to being
competitive, in general, with one's overall pricing scheme. It is likely
that rush jobs like this will be brought in by existing customers and if
they are in that much of a hurry, they aren't going to run around and price
shop. -- Mike





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