Re: Are Yellow Page Ads Worth the Cost?

At the next religous ceremony -get the Preacher to ask the congregation to
think about marketing the church and next week each person to put 3
marketing ideas on a sheet of paper into the box that will be left at the
back of the church - Praise the Lord.
Jimbo   www.xviper.com




 I'm designing a marketing campaign for my church.  I have a budget of
> just $20,000 per year.  I will definately use direct mail, personal
> selling, and PR strategies in the mix.  Should I purchase a Yellow
> Page ad as well or would I be better served allocating that money to
> other mediums?