Re: Overcoming Objections

"Jackhat1" <[EMAIL PROTECTED]> wrote in message
news:[EMAIL PROTECTED]
>
> >>
> >> What's the best way to overcome objections with a prospect, with
> >> respect to lack of experience in their vertical [market]?
> >
> One answer is to stress what you can bring to the table without knowing
their
> vertical market. For instance, objectivity, general business knowledge
gained
> through experience helping companies in other industries, etc. You are
uniquely
> qualified to come up with new answers.

When I go out to bid a job to a client, if it is in an industry I don't
know, I'm usually able to relate other experience I've had to the task at
hand. When you tell somebody that you can bring in a technology or a
technique from another industry and apply it to their business, they become
all ears. -- Mike