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This is a ground-breaking marketing scheme
to uncool Nike. If it succeeds, it will set a precedent that will
revolutionize capitalism.
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For years, Nike was the undisputed champion of
logo culture, its swoosh an instant symbol of global cool. Today, Phil
Knight's Nike is a fading empire, badly hurt by years of "brand damage" as
activists and culture jammers fought back against mindfuck marketing and
dirty sweatshop labor.
Now a final challenge. We take on Phil at
his own game - and win. We turn the shoes we wear into a counterbranding
game. The swoosh versus the anti-swoosh. Which side are you
on?
Adbusters has been doing R&D for more than a year, and
guess what? Making a shoe - a good shoe - isn't exactly rocket science.
With a network of supporters, we're getting ready to launch the
blackSpot sneaker, the world's first grassroots anti-brand. You can
help launch the blackSpot revolution.
THE BIG
QUESTION:
Is it possible to take Phil Knight's billion-dollar marketing
momentum and, in a quick judo-like move, slap him onto the mat with the
power of his own PR thrust?
OUR KICK-ASS MARKETING
STRATEGY>>
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Ordinary Israelis should know we are not out there to
kill them, but we will do unbiased justice, Islam and the world is not
your slave and we will not let you play with people?s minds and
feelings. I have forgiven everyone for anything they did in my past.
(more to follow). This part occurred in mid to late 1996. I can be wrong
if so you people only have to prove me wrong that is all and I would
like everyone to keep this in mind.
Though these are my experiences and thoughts but like always they can be
wrong, if so may God forgive me and show me the right path. May God
bring the real truth and unbiased justice to this world sooner and end
the blood shed, may God revive the truth, the truth that really is seen
by God as truth, may God empower the weak and powerless people again and
may God have mercy on us all.
wa?Salam
Mohsin
They say, we have to work on the problem before .
Assalam u?Alekum all :) I actually started posting news to newsgroups in
1995-6 at that time I remember that once in some *.islam or so newsgroup
issue of Kashmir was being dicussed. So I wrote a good response to that.
As soon as I posted reply things changed, a lot of "apparent" Muslims
were installed ar
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